This media agency giant with offices in over 40 countries, has evolved digital marketing capabilities that have been an integral and pioneering force in the Search Engine Marketing (SEM) industry. They have now emerged as one of the world's leading SEM firms (Search, PPC, Social). They work very closely with Google, Yahoo! and MSN in shaping the future of SEM.
This is an entrepreneurial environment of bright sparks with a very bright future. They develop strategic, integrated search marketing campaigns that help the world's largest brands generate revenue and drive traffic to their websites. Their local and global client list is impressive.
The London team’s SEM’s clients include the leading brand names in the fashion, gaming, drinks, to the biggest technical innovation brands. Working with one of the world’s top media agencies means there are many top brand accounts to work with.
The account analyst role works in a team supporting the Search Engine Marketing Account Managers who look after the various clients. The goal of this role is to develop an understanding of the SEM industry and eventually to take on board your own client portfolio.
Initially the role will participate in all SEM tactics such as: campaign architecture, keyword development, ad copy writing, landing page analysis, tracking solutions implementation and monitoring, web analytic reporting and campaign testing and optimization.
This account analyst role will analyse web data, develop reports on the online activity and will provide insightful information to develop future web marketing strategies.
They are ideally looking for knowledge of, or experience with, bid management and tracking solutions such as Atlas Search or DoubleClick or Dart Search.
To receive the full job spec and agency information please email you CV to me at graham@searchpartydigital.com
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